Atkinson: 684 books

As a salesperson, you must know what you are selling and if you listened well enough you will understand what is of value to your customers and make sure they understand the benefit of your products. Once you understand the person's needs, you can create value for them by relating your products benefits to their needs.

This book is your ultimate Southwest Airlines resource. Here you will find the most up-to-date information, facts, quotes and much more.In easy to read chapters, with extensive references and links to get you to know all there is to know about Southwest Airlines's whole picture right away. Get...

Over the past three decades, governments have ceded economic control to a new elite of free-market operatives and their colleagues in national and international institutions like the IMF, the World Bank, and the World Trade Organization. They promised economic stability but have delivered chaos. Their...

NOW IS A CRITICAL TIME TO INCREASE THE PERSONAL IMPACT YOU HAVE ON COLLEAGUES, CUSTOMERS AND STAKEHOLDERS. Research into the subject of engagement and inspiration demonstrates the huge impact these elements can have on organisational culture, performance and individual careers. Unfortunately,...

Whether you’re an established writer or a beginner, whether you see writing as a potential source of income, the road to stardom or as a personally rewarding spare-time occupation, this book will guide you through the writing process from the ideas stage through to the finish-line and on to the...

Problem solving tools to solve any business challenge.   Using proven, innovative techniques from some major players in the business world, this is the go-to book for every professional who wants to find better answers to their business challenges.

This book is not a technical manual explaining all the nuts-and-bolts details of ERP that must be mastered to successfully implement the technology but is a guide to senior executives, managers, project managers, and project teams to understand the different aspects of an ERP project**.** An...

Many of the earliest books, particularly those dating back to the 1900s and before, are now extremely scarce and increasingly expensive. We are republishing these classic works in affordable, high quality, modern editions, using the original text and artwork.

The Lord's Resistance Army is Africa’s most persistent and notorious 'terrorist' group. Led by the mysterious Joseph Kony, it has committed a series of horrific human rights abuses, including massacres and mutilations. Since the mid 1980s, it has abducted tens of thousands of people, including large...

Class is not only amongst the oldest and most controversial of all concepts in social science, but a topic which has fascinated, amused, incensed and galvanized the general public, too. But what exactly is a ‘class’? How do sociologists study and measure it, and how does it correspond to everyday...

There has never been a Website Guide like this. Website 42 Success Secrets is not about the ins and outs of Website. Instead, it answers the top 42 questions that we are asked and those we come across in our forums, consultancy and education programs. It tells you exactly how to deal with those...

This publication will teach you the basics of how to start a Pesticide Organic Chemicals (excluding Formulated Preparations) Business. With step by step guides and instructions, you will not only have a better understanding, but gain valuable knowledge of how to start a Pesticide Organic Chemicals (excluding Formulated Preparations) Business

Lonely Planet: The world’s leading travel guide publisher ***Lonely Planet******Western USA***is your passport to the most relevant, up-to-date advice on what to see and skip, and what hidden discoveries await you. Spot geysers and grizzlies in Yellowstone National Park, wander the diverse...