Nikolaas Van Riet: 1 book

Book cover of Lean Smarketing

Lean Smarketing

An Introduction to the Integration of Marketing and Sales

by Nikolaas Van Riet
Language: English
Release Date: May 19, 2017

This booklet’s goal is to provide an introduction to smarketing and hopes to provide some new tactics, based on growth hacking, in implementing a smarketing approach. For readers new to this field, and to better understand the provided smarketing methodology, this booklet starts with an introduction...
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