Entrepreneurship in the Arab World
Ten Case Studies
Business & Finance, Career Planning & Job Hunting, Consulting, Entrepreneurship, Entrepreneurship & Small Business
| Author: | El-Khazindar Business Research and Case Center | ISBN: | 9781617976995 |
| Publisher: | The American University in Cairo Press | Publication: | January 26, 2016 |
| Imprint: | The American University in Cairo Press | Language: | English |
| Author: | El-Khazindar Business Research and Case Center |
| ISBN: | 9781617976995 |
| Publisher: | The American University in Cairo Press |
| Publication: | January 26, 2016 |
| Imprint: | The American University in Cairo Press |
| Language: | English |
This collection of case-studies showcases the experiences of ten intriguing entrepreneurial ventures from emerging markets in the Arab world (Egypt, the UAE, Morocco, and Saudi Arabia). Readers will receive an in-depth insight on a variety of localized strategic, managerial, marketing, and innovative approaches and practices, which create unique challenges and opportunities in a region undergoing rapid political, social, and economic transformations. The unique case-studies address different stages within the exciting entrepreneurial cycle, from start-up to growth, sustainability, and international expansion. This casebook is a valuable resource for anyone wanting to know more about launching and sustaining a business within developing Arab economies, as well as being an effective teaching tool for disciplines related to new venture management and entrepreneurship.
This collection of case-studies showcases the experiences of ten intriguing entrepreneurial ventures from emerging markets in the Arab world (Egypt, the UAE, Morocco, and Saudi Arabia). Readers will receive an in-depth insight on a variety of localized strategic, managerial, marketing, and innovative approaches and practices, which create unique challenges and opportunities in a region undergoing rapid political, social, and economic transformations. The unique case-studies address different stages within the exciting entrepreneurial cycle, from start-up to growth, sustainability, and international expansion. This casebook is a valuable resource for anyone wanting to know more about launching and sustaining a business within developing Arab economies, as well as being an effective teaching tool for disciplines related to new venture management and entrepreneurship.
