Marketing and American Consumer Culture

A Cultural Studies Analysis

Business & Finance, Marketing & Sales, Research, Industries & Professions, Industries, Nonfiction, Social & Cultural Studies, Social Science
Cover of the book Marketing and American Consumer Culture by Arthur Asa Berger, Springer International Publishing
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Arthur Asa Berger ISBN: 9783319473284
Publisher: Springer International Publishing Publication: December 15, 2016
Imprint: Palgrave Macmillan Language: English
Author: Arthur Asa Berger
ISBN: 9783319473284
Publisher: Springer International Publishing
Publication: December 15, 2016
Imprint: Palgrave Macmillan
Language: English
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This book offers a cultural studies approach to marketing and advertising and shows readers how scholars from different academic disciplines make sense of marketing’s role in American culture and society.  It is written in an accessible style and has numerous drawings by the author to give it more visual interest.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This book offers a cultural studies approach to marketing and advertising and shows readers how scholars from different academic disciplines make sense of marketing’s role in American culture and society.  It is written in an accessible style and has numerous drawings by the author to give it more visual interest.

More books from Springer International Publishing

Cover of the book Gender and Queer Perspectives on Brexit by Arthur Asa Berger
Cover of the book Superradiance by Arthur Asa Berger
Cover of the book Mitochondrial Dynamics in Cardiovascular Medicine by Arthur Asa Berger
Cover of the book Computational Musicology in Hindustani Music by Arthur Asa Berger
Cover of the book Service-Oriented Computing - ICSOC 2014 Workshops by Arthur Asa Berger
Cover of the book Complexity and Control in Quantum Photonics by Arthur Asa Berger
Cover of the book Organized White Women and the Challenge of Racial Integration, 1945-1965 by Arthur Asa Berger
Cover of the book Recent Advances in Information and Communication Technology 2016 by Arthur Asa Berger
Cover of the book Women, Law and Culture by Arthur Asa Berger
Cover of the book Multicriteria Analysis in Finance by Arthur Asa Berger
Cover of the book Introduction to Solid Mechanics by Arthur Asa Berger
Cover of the book HCI International 2018 – Posters' Extended Abstracts by Arthur Asa Berger
Cover of the book Electronic Government and the Information Systems Perspective by Arthur Asa Berger
Cover of the book Geospatial Semantic Web by Arthur Asa Berger
Cover of the book The Use of Coercive Measures in Forensic Psychiatric Care by Arthur Asa Berger
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy