Polling Matters

Why Leaders Must Listen to the Wisdom of the People

Business & Finance
Cover of the book Polling Matters by Frank Newport, Grand Central Publishing
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Author: Frank Newport ISBN: 9780759511767
Publisher: Grand Central Publishing Publication: July 30, 2004
Imprint: Grand Central Publishing Language: English
Author: Frank Newport
ISBN: 9780759511767
Publisher: Grand Central Publishing
Publication: July 30, 2004
Imprint: Grand Central Publishing
Language: English
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Polling applies scientific principles to understanding and anticipating the insights, emotions, and attitudes of society. The Gallup Organization reveals: what polls really are and how they are conducted; why the information polls provide is so vitally important to modern society today; how this valuable information can be used more effectively, and more.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Polling applies scientific principles to understanding and anticipating the insights, emotions, and attitudes of society. The Gallup Organization reveals: what polls really are and how they are conducted; why the information polls provide is so vitally important to modern society today; how this valuable information can be used more effectively, and more.

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